To accurately identify a sales match, we look at the five following categories:
Email Match (essential)
Postcode Match (essential)
Contact History
Brand Match
Site Match
For a ‘Matched Sale’, 3+ categories are required. If 1-2 categories are identified, then it’ll be labelled as an ‘Influenced Sale’.
Our teams will always be on hand to offer their support, including sending across a monthly email reminder for your salesmatching data.