Yes it is! Remember that changing a car can be a challenging and uncertain time for consumers who want to find the right car for them.
Our data suggests that you are 3x more likely to convert a lead if you take the time to highlight alternative solutions tailored to the consumer’s specific requirements. Here’s several options to explore:
Stock availability
Alternative specifications
Alternative finance alternatives
Multiple quotes
Used cars
For example, suggesting a different spec or colour can increase your conversion rate by 30%.